ABOUT

Hi, I’m Sarah, a creative director, art director, and designer. Over the past 14 years, I have worked for brands and clients of all shapes and sizes from Fortune 500 to family-owned start-up, including Ralph Lauren, J.McLaughlin, Society Social and Loren Hope. Most recently, I served as Creative Director, Head of Brand at Express, shepherding in a new era of brand creative, and crafting campaigns and activations from concept to execution. I also managed the internal e-commerce photo studio creative operation.

As for how all that work gets done, I feel fortunate to be part of an industry that thrives on collaboration and sharing inspiration. My network includes some of the industry’s most talented photographers, stylists, videographers, and production companies across the country.

My personal work is recognized for its elevated taste level, attention to detail and editorial perspective, stand-out typographic and graphic elements, and (when appropriate, of course) a sense of humor.

When it comes to creative direction, my approach is very much brand-based. Because of this, the work you’ll see on this site is extremely varied across clients, from classic/refined Ralph Lauren to happy/preppy J.McLaughlin to stylish/accessible Express.

Please reach out at any time for a chat or with questions. Thanks for taking the time to look around.

SUperpowers

  • Making a clear vision out of multiple stakeholder requests

  • Organization (of anything)

  • Creative concepts & execution strategy

  • Team leadership, mentorship & development

What else i can do

  • Brand analysis & development

  • Content strategy

  • Editorial direction & calendars

  • Photo shoot art direction

  • Talent strategy & casting

  • Project management

  • Social media content creation

  • Design direction

  • Digital & print design

  • Logo & identity design

  • Retouching

  • Copywriting

  • Illustration (vector & freehand)

EducatioN

MFA Design Management
Savannah College of Art & Design (SCAD)
Outstanding Academic Achievement graduation award winner & scholarship recipient

BA Art History & Visual Arts
Union College (NY)
Cum laude